Business Engineering | Founder-Operated
Zapp Studios
Founded and operated by Hamza Zulquernain
I diagnose the bottlenecks in your business, design the right solutions, and build the systems that enable you to 10x your revenue.
You work with me directly. No junior handoffs. No slide decks. No disappearing acts.
30 min. No pitch. Just an honest look at what's costing you growth.
334%
conversion lift
7-fig
exit at DietAI
80%
of inquiries turned away
2–12 wk
to ship
The Problem
Most businesses don't have a marketing problem. They have a systems problem.
You can't predict next month's revenue
You're working 60-hour weeks and some months are great, some are terrifying. That pit in your stomach on the 28th of every month? That's not a marketing problem. It's a systems problem. There's no infrastructure underneath your revenue, just effort, referrals, and hope.
Leads are falling through the cracks, and you're the duct tape holding it together.
You've got a CRM, an email tool, maybe an ad account. They're all islands. Leads fall through the cracks, follow-ups get missed, and you're manually stitching together what should run on its own.
You've paid for advice. Nothing got built.
An agency charged you $5K/month and handed you a report you couldn't act on. A consultant delivered a 47-page deck and disappeared. You're not anti-help, you're done paying for promises without execution.
You didn't fail. The model failed you.
Business owners who work this hard deserve systems that actually work.
Not a sales call. A working session where we diagnose what's actually costing you growth.
Results
Here's what it looks like when it works.
Real numbers from a real engagement. Not projections. Measured outcomes.
30 min. We'll look at your funnel together and find the constraint.
The Business Engineering System
Revenue isn't magic.
It's infrastructure.
I diagnose the constraint, build the system to fix it, and stay until it compounds. Not three separate engagements. one continuous system.
Find the real constraint
I look at every step of how you get and keep customers, not just where you think the problem is. The data tells us whether it's your product, your messaging, or your distribution that's leaking revenue. For Royal Pawz, the diagnostic revealed a 43.6% bounce rate was the real constraint, not their ad spend.
Ship the system that fixes it
I build the systems that fix the constraint: designed, built, and live in 2-12 weeks. Not a plan for you to execute. Working infrastructure, tested and running before I hand it over.
Optimize and compound what works
Once the system is running, we optimize what works and add compounding growth channels. The goal isn't a one-time fix. It's infrastructure that grows with your business.
This isn't the agency model.
| TRADITIONAL AGENCY | WORKING WITH ME | |
|---|---|---|
| Who does the work | Junior account managers | Hamza, directly |
| What you get | Strategy deck + monthly report | Working systems, live and tested |
| Timeline | 3-6 month retainer (to start) | 2-12 weeks to ship |
| Accountability | Monthly performance review | Real-time, you're in the loop |
| After the engagement | "Good luck" | Clean handoff or ongoing optimization |
| Incentive alignment | Paid whether it works or not | Equity-aligned: I win when you win |
30 min. We'll look at your funnel together and find the constraint.
The Operator
I've built it, broken it, and figured out what actually works.
I'm Hamza. Before starting Zapp Studios, I was a founding engineer at DietAI, where I built the growth systems that led to a 7-figure exit. I saw what predictable revenue infrastructure looks like from the inside: build it, market it, scale it, sell it.
Before that, I co-founded a startup that failed. I learned how to sell, how to attract customers, how to monetize, and exactly who not to build with. Every failure was tuition.
I don't sell strategy decks because I know what happens when execution fails. I've been on the other side of the table. watching agencies deliver reports while the business bleeds. I started Zapp Studios because I was tired of seeing good businesses get bad help.
I've worked with e-commerce brands, DTC companies, and service businesses across every growth stage, from first-revenue to half a million a month. Every engagement teaches me something new about where revenue actually breaks. That library of pattern recognition is what I bring to your diagnostic.
"Can one person really do all this?" Yes, because I'm not doing it alone. I use AI as a force multiplier and have a vetted network of specialists I bring in when a project needs it. But the thinking, the strategy, and the accountability? That's always me. You'll never get handed off to someone you've never met.
When you work with me, the person who diagnosed your problem is the same person building the solution. That's the point.
30 min. You'll talk directly with me, the person who'll do the work.
Is This For You?
I work best with businesses that already have traction.
I work best with e-commerce, DTC, and service businesses doing $10K-$500K/month who need systems, not more advice. I turn away 80% of projects, not to seem exclusive, but because I won't take money on things that won't work.
This is for you if:
- You have real revenue ($10K+/month) and want to make it predictable
- You're ready to systematize what's working and automate what shouldn't need your attention
- You can commit to at least 30 days and ~1 hour/week of your time
- You want a partner who'll tell you the truth, not what you want to hear
This isn't for you if:
- ×You're pre-revenue and still finding product-market fit (I can point you to resources that'll help)
- ×You need something shipped in under a week
- ×You want someone to rubber-stamp decisions you've already made
- ×Price is your only filter, not results
Not sure if you qualify? Book the call anyway. If it's not the right fit, I'll tell you honestly, and point you toward what to do first.
Get Your Free Revenue DiagnosticInvestment
Honest pricing context.
Every engagement is scoped to your specific constraints. Here's the honest context so you can decide before we talk.
What it replaces
A senior marketing hire
$120K-$180K/yr + benefits + ramp time
A mid-tier agency retainer
$5K-$15K/mo with junior execution
The cost of inaction
Every month without a system, your best leads go cold
For context: Royal Pawz invested in a full business engineering engagement and saw a 334% conversion lift within 90 days. The system paid for itself before the engagement ended.
Two models. Both aligned.
Equity-aligned
Lower upfront investment + I take a stake in the outcome. I only profit when you do. Best for businesses ready to scale aggressively.
Fixed-scope
Clear deliverables, clear timeline, clear number. You know the investment before we start. No surprises.
Typical ranges: $5K-$8K for a focused diagnostic + single-system build. $10K-$18K for full-funnel engineering. $20K+ for end-to-end revenue infrastructure with ongoing optimization.
We'll scope everything precisely on the diagnostic call: a straight answer, not a ballpark runaround.
30 min. You'll know exactly what it costs before you commit to anything.
Common Questions
Straight answers.
You'll work directly with me, the same person who diagnoses the problem builds the solution. No junior handoffs, no revolving door of account managers. And with equity-aligned engagements, I only win when you win. I can't hide behind a monthly retainer if nothing's working.
Still have questions? Ask on the diagnostic call →
Let's look at your revenue system.
30-minute diagnostic call. Not a pitch: a working session. We'll look at your funnel together, find the real constraint, and you'll leave with at least one actionable insight you can implement immediately.
The Diagnostic
If the call doesn't give you at least one actionable insight worth implementing immediately, I'll tell you honestly, and point you toward what to do first. No pitch, no pressure.
The Engagement
If the systems I build don't hit the performance targets we set during scoping, I continue optimizing at no additional cost until they do. Miss a deadline or let communication slip? Same deal: I credit the time and make it right. I can offer this because the diagnostic filters out projects where I'm not confident in the outcome.
No commitment. No sales pitch. Just an honest conversation.
Or email me directly: hamzazulquernain1@gmail.com